MCCS

Marine Corps Community Services (MCCS) oversees the retail, dining, fitness, and family services that support Marines and their families on military bases around the world. MCCS partnered with Accenture to overhaul its brand architecture, creating a more cohesive experience across these services.

As the graphic designer on a cross-functional team of strategists, environmental designers, and brand designers, I contributed to the implementation of the new brand system across retail signage, environmental graphics, editorial layouts, and the brand playbook that guided its rollout. I also contributed to the launch of GSD (Get Stuff Done), a Marine-facing endorsement brand.